At the time, Kussensopmaatkopen.nl was the first webshop to immediately visualize every adjustment the customer made to the cushions such as the shape, buttons, piping, fabric, colour and straps. This way he or she could immediately see the end result of the pillow on their screens, resulting in high conversion rates.
For Kussensopmaatkopen.nl we are responsible for both the SEO and SEA campaigns and together with our partner Syveon we have ensured continuous conversion optimisation by analysing Analytics and various other data to help the online visitors during their configuration and ordering processes.
Our successful SEO campaigns have ensured that Kussensopmaatkopen.nl has been occupying the top organic positions in Google and other search engines for many years on relevant and high-volume search terms, resulting in a lot of traffic to the webshop and the associated orders and revenue. In addition to a lot of organic traffic, we achieve even more traffic via targeted and well-structured SEA campaigns at the highest possible return.
In addition to SEO and SEA campaigns, we use effective and highly targeted Facebook and Instagram retargeting campaigns to keep Kussensopmaatkopen.nl “top of mind” with webshop visitors who have left the shop without making a purchase (yet!!).
It is precisely this combination of a user-friendly and CRO-optimized website, organic top positions in Google and well-thought-out SEA campaigns that have ensured that Kussensopmaatkopen.nl has been one of the leading players in the market ever since.
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